We build custom systems that turn operational data—gym check-ins, booking patterns, supplier prices—into automated marketing actions. Stop drowning in spreadsheets. Start using data to sell.
Your gym knows when every member swipes in. Your travel company has years of supplier pricing in PDFs. Your e-commerce store tracks every abandoned cart.
But does your marketing know any of this?
When a regular member hasn't visited in 30 days, does your email system automatically reach out? When a supplier drops their prices, does your quoting system update in real-time?
If not, you're not just inefficient—you're leaving revenue on the table. We use Marketing Data Automation to pipe that operational data directly into your growth strategy.
Gym Check-ins
Booking Patterns
Supplier PDFs
Abandoned Carts
We analyse your manual friction points. Where are you paying humans to do what machines should do? Where is data getting lost between "Sales" and "Marketing"?
We write code to build systems that understand your specific business logic. This includes custom CRM builds and AI-driven pipelines using Large Language Models (LLMs) to read and extract data from unstructured documents.
This is where we differ from a dev shop. We use this data to drive revenue. We turn static data into active revenue streams.
IF Member_Attendance < 2/month
→ Trigger "We Miss You" Offer
IF Safari_Quote > R50k
→ Alert Senior Sales Rep via SMS
The team spent 15+ hours/week manually extracting pricing from supplier PDFs.
We built an AI pipeline that reads supplier documents, extracts pricing, and auto-populates the quoting system.
Quotes that took days now take minutes. Sales team focuses on selling, not data entry.
The gym didn't know a member was quitting until they cancelled.
We built a custom access system that tracks entry patterns. The system identifies behavioral signals of churn (e.g., declining visits) and triggers a retention campaign before the member leaves.
Proactive retention before cancellation requests—transforming churn into loyalty.
We are not selling a monthly subscription or a template. We build custom software assets that become a permanent competitive advantage for your business.
Typical engagements for data automation start at R75,000 for foundational builds and scale based on complexity.
The ROI? One client recouped their investment in 4 months through reduced staff time alone.
A standard software shop builds what you ask for. We build what your business needs to grow.
We understand that a clean database is worthless unless it helps you sell more. Every line of code we write is designed to answer one question:
"How does this generate money?"
Let's discuss your operational bottlenecks.
Discuss Your Project